The Laptop Lifestyle: The Skill
Second is you need one skill. The skill will accompany your tool and you'll actually be able to get pretty far. As a matter of fact, I would say you could go 10K per month or more in income with just one tool and one skill. You can get to those kind of metrics and that may be all you need. That may be all you need for your goals, your dreams, and what you're trying to do.
Maybe right now you're in a full-time job. Maybe you're in sales. Maybe you're in customer service. Maybe you're working nine to five, whatever that looks like for you. Maybe you just want to have a laptop lifestyle, and for many people who enjoy the laptop lifestyle, you can get away with it with one tool and one skill. Now, which skill do you choose?
Well, that's part of the magic. I'll just name a few skills and what I mean by that. For example, Facebook advertising is a skill. It's not a tool. Facebook is a platform but Facebook advertising, that's a skill that you have to acquire. Google AdWords, YouTube ads, SEO, YouTube SEO, sales, just being able, the art of persuasion, copywriting, gosh, the list goes on. There's a lot of arrows that you can put in your quiver, but what I'm saying is you only need one skill, so don't concentrate on acquiring eight different skills in a six week period, okay? You need one skill, one thing that will take you and the tool that you're using to the next level.
For example, I've used one funnel. Russell Brunson, the founder of ClickFunnels and DotCom Secrets, always says you're one funnel away from a seven figure business, or your dreams, or entrepreneurship, or time freedom, or family freedom, whatever that means to you. You're one funnel away from the laptop lifestyle, and usually eight or nine times out of 10, in my experience being a funnel consultant, being an entrepreneurial coach, is that you don't need a complicated funnel. You don't need a complicated system. You only need one skill that's feeding one tool, that's creating a message movement that is big enough to create the income or the revenue that you need.
I use one funnel to get to a seven figure business. It was literally one Facebook ad that goes to one ClickFunnels landing page that leads to a sales call. That's it, so it was a very simple rudimentary, like it's not something you're going to see in Digital Marketing Lab. It's not something you're going to see in anyone's Infusionsoft Campaign Builder. It is I use ClickFunnels' Actionetics and the Edison Suite, and I just generated a ton of Facebook leads in a particular niche, in a particular vertical. You've got to know your customer is, and I generated a seven figure business in just nine months, and so one skill, one tool.
The Laptop Lifestyle: The Framework
The last thing I'll say is you need a framework for those tools and those skills to function together inside of. It's kind of like, if you want to go to to the next level, you want a real scalable business, you want to go seven figures or multiple six digits at least per month, you've got to have a framework, something that allows you to scale, because you're going to be able to hustle and white knuckle it with one tool and one skill, but if you don't have a scalable framework then you'll find yourself stuck. That's actually where most six figure entrepreneurs end up finding themselves. Maybe that's enough for you, but for me I wanted to build a seven figure, and I would love to build an eight figure business, and so I'm using the scalable framework in order to get there.
I also am using it to teach other folks how to do it as well, so if you're interested in that framework, I'm doing free sales funnel blueprint calls. I called them blueprint calls, where I can walk you through in 30 minutes the 111 system that I just explained, but more in detail, unpack it, see how you can work smarter for you so that you can work smarter, not harder, so that you can have a laptop lifestyle that you want, okay, because I can't define your goals and your dreams. You need to do that, and once you do that, you'll see that the framework I use works for anybody, no matter what your skill set is now, no matter how experienced you are, regardless of whether you have a college degree or not, this framework is what the pros use.
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